5 product marketing lessons from bus marketers in Lagos

Featured image:¬†Bankole Oluwafemi¬†(cc) I learnt some of the lessons that have improved my marketing skills from a very unusual place. It was when I commuted on a TATA public bus popularly called Ise Oluwa. An Ise Oluwa bus. Credit: Wole Ogunlade These Ise Oluwa¬†buses are poorly-ventilated and are not the most comfortable way to travel… Read more 5 product marketing lessons from bus marketers in Lagos